1. Regular Cleaning

• Vacuum with Care: While you can vacuum your rug, it's best to do so infrequently. Frequent vacuuming can damage the delicate fibers of a wool rug. If you do vacuum, use a vacuum with a gentle brush or a suction-only setting, avoiding the beater bar.
• Dusting: An alternative to vacuuming is to take your rug outside occasionally and beat it with a rug beater or similar tool. This helps to dislodge dust and dirt without the risk of damaging the fibers. Make sure to do this in a shaded area to avoid sun damage.

2. Spot Cleaning

• Blot Spills: If spills occur, blot them immediately with a clean, dry cloth. For stains, use a mild wool detergent diluted in water, and always test it on an inconspicuous area first. If the stain is too large or persistent, consult a professional for further assistance to avoid damaging the rug.

3. Deep Cleaning

• Professional Cleaning: Have your rug professionally cleaned every 1-2 years to maintain its condition. Professionals are skilled at cleaning wool rugs without causing damage.
• Home Cleaning: DIY Cleaning: If you prefer to clean it yourself, use a wool-safe carpet cleaner. Clean by color to avoid color bleeding and use a damp towel with soap foam, not a soaking wet cloth. Never put the rug in a washing machine, as this can cause significant damage. Following these steps carefully can help maintain the rug’s integrity, but for best results, professional cleaning is highly recommended.

4. Handling and Storage

• Rotate Regularly: To ensure even wear, rotate your rug periodically.
• Avoid Direct Sunlight: Keep your rug out of direct sunlight to prevent fading.
• Proper Storage: If you need to store the rug, roll it up with the pile facing inward and store it in a cool, dry place. Avoid storing it in a humid space, as moisture can damage the fibers and promote mold growth. Avoid folding the rug to prevent creases.

5. Addressing Wear and Tear

• Patching and Repair: Address any damage like frayed edges or loose threads promptly. For extensive repairs, consult a professional rug repair service.
• Use a Rug Pad: A rug pad helps to reduce wear and tear and prevents slipping.

6. Preventing Damage

• Furniture Protection: Place furniture coasters or pads under heavy furniture to avoid dents and damage.
• Pet Care: Keep pets’ nails trimmed and use pet-friendly sprays to minimize shedding and accidents.